In the design of an architectural firm, conceived primarily as a workshop of ideas, as a testing laboratory, creativity and attention to detail, we can only expect a review of the classic concept of studio. In fact, Brain Factory is a co-working space, but at the same time it is a 130 sqm apartment located in the center of Rome, fully accessible to the customer. The design choices, the furnishings and the installation of high craftsmanship are completely tangible to the visitor, which can interact with the major innovations in the field of design but also with the brands of leading companies in the industry.
As a result of a major interior renovation, the planimetric distribution has an entrance marked by birches illuminated by points of light floating between the branches, placing on a background of large satin glazed windows at full height, which in addition to giving daytime natural light, they screen in attractive way the back kitchen. This visual cone, highlighted by cuts of light led carved into poplar panels, put on focus slowly the large open-space around which the environment is articulated: a central calacatta stoneware totem that becomes a distribution element in the living room; wall wire cupboards covered with artificial plants; backlit thin shelves in extruded aluminum and glass that stand over on the wall; invisible doors, custom woodworking and industrial lights from wireframe lines that draw the details.
The central-room bathtub with a view over Rome, nestled between two walls covered by plants in the bedroom, reinterprets in a contemporary style an ancient concept of space utilization. Natural poplar, calacatta stoneware and microcement are the guiding principle of the entire study. In order to balance this formal rigor, elements of artificial green have been inserted: birches, bosso, banano to improve the well-being of those who live in the spaces.