concrete always seeks challenges in improving the concept. For citizenM Amstel, a slightly different room design was created to fit within the monumental building guidelines.
Concrete makes a difference.
Concrete thrives by redefining what’s come before. We’ve developed new categories in hotels and restaurants, retail, even pharmacies. We believe that change happens in unexpected moments. It also appears when cultures and concepts collide, which is why we love to work internationally. Doing something new doesn’t have to be difficult. Often, it’s about following your intuition and simplifying, a process that strips a concept down to its essence.
Concrete creates total identities for businesses and institutions. The agency produces work which is commercially applied. Visual marketeers and interior designers, product designers and architects work on the projects in multidisciplinary teams.
LOCATION: Amsterdam, The Netherlands
LEARN MORE: https://www.concreteamsterdam.nl/
concrete proudly presents the opening of its latest hotel project, Andaz Munich in Schwabing. Like a kaleidoscope, the Andaz hotel reflects the culture and tradition of the neighbourhood, …
Mama Makan is a contemporary Dutch-Indonesian Grand Café that seamlessly integrates with the hotel lobby, connecting travellers with the local residents and the historic context of the neighbourhood. Mama Makan is inspired by the journeys on the ancient trading routes.
Dutch studio Concrete has recently completed the Amsterdam based restaurant Happyhappyjoyjoy, a cheerful collection of colors and typical Asian flavors. The turbulent streets, rich flavors and bright colors of Asia, typical for cities like Bangkok, Saigon and Hong Kong, come together in Amsterdam. This playful design, organized eclectic chaos is inspired by the typical Asian […]
Zoku is a new hotel brand brought to life by Hans Meyer, the founder of CitizenM, and Marc Jongerious, which come to a new concept regarding the idea of a hotel room. The first Zoku Hotel is built right at this moment in Amsterdam, after a project made by Concrete Studio. The project is due this […]