Spatial Concept has unveiled its latest creation, the Aloft boutique hotel, nestled in Dongguan, China’s picturesque Songhu lake resort area. As the first 2nd generation Aloft hotel in China, this chic establishment is a vision of W Hotels, designed to cater to the next generation of travelers seeking jet-setting style and a vibrant social scene.
True to the Aloft brand’s DNA, Spatial Concept has masterfully integrated natural elements from the surrounding environment into the hotel’s interiors, forging a bold, sleek, and distinctive identity. The loft-style design sets the tone for the hotel lobby and public areas, creating an ambiance of modern sophistication and urban flair.
Upon entering, guests are greeted by a striking back-lit circular check-in front desk and pendant lights that serve as focal points, instantly captivating attention and setting the stage for an unforgettable stay. The curved wooden ceiling, inspired by the contours of Songhu lake’s landscape, adds a touch of organic elegance, seamlessly blending the indoors with the outdoors.
Transitioning into the remix lounge, the flowing curves of the wooden ceiling continue to captivate, creating a sense of fluidity and movement throughout the space. Stylish seating groups beckon guests to unwind and socialize, fostering an eclectic and carefree atmosphere conducive to relaxation and mingling.
Adding depth and dimension to the open space, a ‘tree’ shaped screen provides a visually captivating backdrop, enhancing the hotel’s contemporary aesthetic and inviting guests to immerse themselves in the beauty of their surroundings.
The Aloft boutique hotel showcases Spatial Concept’s ingenuity in design. Seamlessly blending urban sophistication with natural elements, the hotel offers guests a captivating and immersive hospitality experience. With its loft-style design, striking focal points, and stylish seating areas, the hotel’s lobby and remix lounge exude modern elegance and vibrant energy. The ‘tree’ shaped screen adds depth and visual interest, enhancing the contemporary aesthetic and inviting guests to unwind and connect with their surroundings.
